Planning-stack ownership is becoming a Supply Chain role
The next Supply Chain planning capability gap is not only better software; it is internal ownership of how planning platforms, ERP, procurement systems and data layers produce one operational decision.
e.l.f. Beauty’s SCM Technology Manager role shows planning-stack ownership becoming a Supply Chain capability in its own right, especially where AI-native planning platforms interact with ERP, procurement and data layers.
The affected decision is whether a planning recommendation can be trusted after it crosses Lyric, SAP, NetSuite, Snowflake and Coupa. Value requires the business to own planning semantics, data flows, module sequencing and exception handoffs rather than delegating them fully to vendors or IT.
The principal failure mode is a sophisticated planning stack whose outputs lose meaning as they move into purchasing, allocation or execution.